Heineken

#ChampionTheMatch

Chevron left Chevron right

OBJECTIVE

Amplify Heineken's sponsorship of the UEFA Champions League by increasing awareness & participation in the #ChampionTheMatch contest in Singapore

SOLUTION

A robust, 360 marketing campaign across ESPNFC.com, the #1 destination for the top football headlines & analysis

INTERGRATIONS

  • High impact media units across all of ESPNFC's digital platforms
  • Custom :30 second promo driving participation
  • ESPN FC studio show features with Heineken branding
  • ESPN talent presence at Heineken viewing party
  • Facebook Live Feed with game around the game coverage of the UEFA Champions League Final & contest winners

Key Stats

9M

impressions across ESPNFC.com

region

Asia
more work