New Balance

Proximo (Next)

sc new balance proximo latin north_2016-09-17_22_20_49 from The World of ESPN on Vimeo.


Position New Balance as the performance brand of the future while showcasing its latest products


Proximo/O Proximo, a multimedia franchise position within SportsCenter focused on showcasing what's next in sports - from the upcoming soccer talents to the latest innovations in training methods


  • SportsCenter Integrations
  • :30 Custom Educational Capsule
  • Digital and Social Media Extensions
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